OJ Update: New Tropicana News Plus Infographic

March 23, 2010

Photo By Zach Gale

Near the end of 2009, PepsiCo (owner of Tropicana) lost the title of most popular seller of orange juice to Coca-Cola. Surprisingly, declining Tropicana sales were simply the result of a botched bottle facelift — not a change in the way the juice was made.

What we’ve got for you today is a useful infographic that clearly shows the ways Tropicana redesigned its orange juice cartons early last year. Check it out at the link below the jump…right here and let us know what you think.

The infographic should remain active on the USC server for at least another two months.

In case you missed it, here’s the original orange juice post. Be sure to cast your vote in the poll.


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